Envy Nightwear is a boutique ladies designer sleepwear online shop. The business started up in 2017 bringing luxury satin and silk nightwear primarily to the Australian market, but also selling worldwide.
This is a Woocommerce shopping cart site. The project required significant project management including arrangement of professional photography, a marketing plan as well as development of the website itself. Further integrations were implemented to wholesale systems and with installment payment providers. Ongoing search engine marketing and search engine optimisation is being undertaken including Facebook advertising, Youtube optimisation and content marketing. An email marketing integration and plan is currently in progress.